The Storefront Elegance theme is a popular minimalistic theme that uses a custom font so that the colour matches with whatever colour you choose from the theme options panel. You get full control of the logo, site background, colours, custom menus, templates and have the flexibility to build and organise your e-shop just the way you would like it. You also have the option of using the Nivo Slider on the homepage with 16 different effects. Not forgetting the google fonts API that give the theme a more customised look, and with 4 different templates, there will be at least one that is perfect for your website. If you are looking for an ecommerce theme this would be a great option. This theme would also suit a design style website such as a home design or construction industry website such as a stone cladding type of website.